DISANTINO® Water
- DISANTINO®
- Premium water · Beverage
- Dubai, UAE
- 2025
- Web design, Art direction, Creative direction, 3D modelling, 2D animation, Motion design
Your next step in water.
DISANTINO® brings Italian Alpine purity to Dubai’s luxury market. FUGU designed its website and led the art and creative direction of the brand: a glass-bottled, naturally alkaline water (pH 8, balanced at 350 mg TDS) positioned for refined palates across the Middle East and Asia.
Context
Sourced from Apennine mountain springs yet crafted for global luxury markets, DISANTINO® bridges authentic heritage with contemporary prestige. It was built to compete where only the finest are allowed: a quiet contender for the crown.
Insight
Water has shaped civilisations, rituals and moments across time. It has never been just a source; it has been a symbol. DISANTINO® emerges not as a new option, but as the next chapter in water’s legacy - where purity meets intention and modern refinement takes the lead.
What we did
From the first impression it had to feel inevitable: a brand that enters as if it has always belonged. Refractions over glass and palettes drawn from nature place it in the present and the future without cliché.
The system is modular yet minimal, responsive to print and digital - strong enough to anchor, subtle enough to adapt. Stackable, scalable and unmistakably premium in every setting.
Vitaldrop
DISANTINO® had to go beyond aesthetics and fit into refined, health-conscious lifestyles. So we created Vitaldrop, a digital tool that calculates the ideal daily water intake from each user’s own profile.
The Island Cycle
Guided by our proprietary methodology, every part of the experience - digital and physical, online and offline - works as one continuous ecosystem, from the packaging to the website.
Client feedback
“Working with Fugu was transformative. They instantly understood our brand beyond visuals: blending strategy, storytelling, and soul. Their process was sharp, collaborative, and purposeful, turning abstract ideas into bold, intentional design. If you want a partner who truly cares about the outcome, Fugu is it.”
Motion
More than hydration, DISANTINO® represents your next step in water.
In short
Who designed DISANTINO® Water?
FUGU, an independent creative agency from Las Palmas de Gran Canaria (Canary Islands, Spain) that works with brands worldwide. In 2025 it created the website, brand world and art direction for DISANTINO® Water. The client is based in Dubai, UAE.
What did FUGU do for DISANTINO®?
Web design, art direction, creative direction, 3D modelling, 2D animation and motion design for DISANTINO® (premium water · beverage, Dubai, UAE).
Where can I see DISANTINO® Water live?
At https://disantinowater.com/