Campaigns and launches
A brand is only as strong as the moment it meets people. We plan and produce launches and campaigns that carry the brand idea across social media, video and every touchpoint.
What it includes
- Launch strategy
- Campaign concept and creative direction
- Media plan (TikTok, Instagram, Spotify…)
- Audiovisual and motion pieces
- Social media assets and contests
How we work
For EASDGC, the art and design school of Gran Canaria, we turned an offline slogan - “¡Claro que sí!” - into audiovisual pieces for Gen Z and a media plan across TikTok, Instagram and Spotify: more than 1.3 million views on TikTok and 2.4 million on Instagram, and enrolments up on previous years.
For Momday Club and Deleito, the launch came with the new brand and website: social assets, a drawing contest and video with the same voice as the identity.
Selected work
All work
Questions, answered
Are you an advertising agency?
We are a creative agency: brand and web first, and campaigns that grow from them. When a brand needs to be launched or relaunched, we design the campaign, the content and the media plan that carry it.
Which channels do you work with?
Mostly social and digital: TikTok, Instagram and Spotify for the EASDGC campaign, plus video, motion design and the brand’s own website.
Where are your clients?
In the Canary Islands, mainland Spain and abroad: EASDGC, DLATEC and Momday Club are from Gran Canaria, Deleito and The One. from Barcelona, and DISANTINO® from Dubai.
Tell us about your brand: hola@byfugu.com